Stay Curious, FinTechs!
Grow your success through awareness of the Arab Culture
The application procedure is open until January 26th, 2018.
Building an innovative, international company does not happen by chance. It is often tempting to focus only on delveloped markets, such as the United States or the European Union since they offer both a big market and a seemingly familiar culture. But achieving a global reach for your company means reaching out for emerging economies. Here, the unfamiliar can feel overwhelming and the potential market more intimidating.
Concrete take-aways and added values of the program
With the support of EASME and in consortium, technopolis group, Hofstede insights and icunet have developed a set of tools to help companies to become more familiar with the business cultures of various developing markets: An online library, a training and mentoring package, the live learning programme.
Head of Business Unit Intercultural Consulting